Optometry & optical practice marketing

More eye exams booked, more eyewear sold

We help optometry practices grow both sides of the business at once — booked eye exams and optical sales — with one connected system of local SEO, Google Ads, reviews, recall automation and an AI front desk, built only for healthcare.

from $690 / mo
analytics
LinkedIn analytics showing 202,589 impressions, up 6,569 percent
202,589impressions · +6,569% in 90 days

Online eyewear and big-box optical aren't winning on price — they're winning on being found first. We get your practice found, booked, and answered before the patient ever opens a tab.

The problem

Empty exam chairs and an optical floor competing with the internet

An optometry practice has to win twice: get the eye exam booked, then keep the eyewear sale instead of losing it to online lenses and big-box optical. Most marketing for an optometry office does neither well. The schedule sits half-empty because no one is doing local SEO for "eye doctor near me," and the patients who do come in walk out with a prescription and buy frames somewhere cheaper. Eye care marketing gets split across a vendor for the website, another for ads, a third who never touches recall — so annual exams quietly lapse and nobody follows up. And when a new patient finally calls, it's during a packed clinic afternoon, the front desk can't pick up, they hit voicemail and book with the optometrist down the street.

Our approach

One system for exams, optical and recall

We're a healthcare marketing agency that does only medical and dental practices — since 2017, 30+ specialists across 6 departments, 15 medical clients. We build optometry marketing as one connected system: local SEO and GEO so you're the practice found for "eye doctor near me" and "eye exam," Google Ads that put your exam offer in front of the right neighborhood, and reviews that win the click before a competitor or an online retailer does. We automate annual-exam recall so lapsed patients come back instead of drifting to a refraction-only website, and add an AI front desk that answers, qualifies and books 24/7 so a packed afternoon never costs you a patient. One team is accountable for booked exams and optical traffic — and our healthcare content has reached 202,589 LinkedIn impressions in 90 days, with a single short hitting 22.8M views.

What's included

Everything you get

Local SEO & GEO for eye care

Pages, Google Business Profile and local rankings for "eye doctor near me" and "eye exam," so you're found the moment a patient searches.

Google Ads for exam bookings

Search and Maps campaigns aimed at your exam offer and neighborhood — from $650/mo plus ad spend, tracked to booked appointments.

Reviews & reputation

Review generation and response across Google so your practice wins the click before big-box optical or an online retailer does.

Annual-exam recall automation

Automated reminders that bring lapsed patients back for their annual exam — and back to your optical floor instead of a website.

AI front desk

Answers, qualifies and books eye exams 24/7 — capturing the calls that hit voicemail during a packed clinic afternoon.

Unified tracking & reporting

Booked exams and cost per channel in one monthly view, with budget shifted to what fills chairs. Month-to-month, no long contracts.

How we work

How we deliver this

01

Free practice audit

A free 5-minute AI audit checks your local rankings, reviews and recall, shows where patients leak, and ranks the channels that book exams fastest.

02

Build the foundation

Local SEO/GEO, Google Ads and review systems set up so "eye doctor near me" finds you and your exam offer reaches the right neighborhood.

03

Launch & connect recall

Campaigns go live, recall automation switches on for annual exams, and everything connects to one AI front desk and one report.

04

Handle every inquiry

The AI front desk answers, qualifies and books eye exams around the clock — capturing patients who today reach voicemail or a competitor.

05

Track and reallocate

We watch booked exams and cost per channel monthly and shift budget to what fills chairs. Month-to-month, no long contracts.

What your practice gets

  • A fuller exam schedule from patients who searched and found you first
  • Optical sales kept in-house instead of lost to online eyewear
  • Lapsed patients brought back automatically for their annual exam
  • A front desk that books exams even during a packed clinic afternoon
  • One team and one report, with budget that follows booked exams each month
Get my free audit →
analytics
LinkedIn analytics showing 202,589 impressions, up 6,569 percent
LinkedIn · B2B dental outreach
202,589

impressions · +6,569% in 90 days

analytics
Email campaign dashboard with open rates up to 31 percent
Email · Dental offer campaigns
31%

open rate · thousands of dentists reached

8+

Years working with medical clinics in the US & Europe

15

Medical companies, including a major dental network

30+

Specialists across 6 dedicated departments

4.9

Average client rating · month-to-month, no lock-in

Plan your growth

What could new patients be worth to you?

Move the sliders. See the revenue a fuller schedule adds — then get the exact plan to reach it.

Best-fit plan for this goalReels + Google & Meta Ads

Fastest path to a double-digit monthly increase.

Added monthly revenue
$24,000
That's per year$288,000
Qualified leads to book thisat a typical 35% consult-to-patient rate58
Get the plan to hit this →

Estimates for planning only — your real numbers come from your free audit.

What clients say

Trusted by clinics & practices

The reels brought actual new-patient calls, not just views. Our schedule filled within two months.
DK
Dr. D. KleinDental Clinic · US
Finally an agency that understands healthcare. Pricing is clear and reporting is honest every week.
AM
A. MorrisMedical Practice · US
The AI receptionist alone paid for itself — we stopped losing after-hours calls completely.
IS
Dr. I. SternAesthetic Clinic · US
FAQ

Questions, answered

It builds demand for eye exams and converts it into booked appointments and optical sales. Tepexa runs local SEO, Google Ads and reviews, automates annual-exam recall, and adds an AI front desk to handle call volume — exclusively for healthcare practices, with experience since 2017, 30+ specialists across 6 departments and 15 medical clients.

Ready for this in your practice?

Take the free 5-minute audit — we'll map the exact plan and budget for your practice.

Free AuditContact